Privacy Policy
Last updated: March 2026
What Data We Collect

Hyvlo collects and processes the following information to provide local SEO automation services:

  • Business information: Business name, address, phone number, website URL, Google Business Profile data (ratings, reviews, photos, categories)
  • Customer contact data: Name, phone number, email address (for review requests and service communications)
  • Service records: Job descriptions, service types, completion dates, invoice amounts
  • Usage data: Dashboard interactions, agent execution logs, API usage metrics
How We Use Your Data
  • Manage and optimize your Google Business Profile
  • Send review requests to your customers via SMS or email (with consent)
  • Generate SEO audit reports and competitive analysis
  • Track ranking performance and competitor activity
  • Generate content for your business listings
  • Provide billing and subscription management
Third-Party Services

We share data with these processors to deliver our services:

  • Google APIs: Places API, Business Profile API — to manage your listing
  • Anthropic (Claude AI): For content generation and SEO analysis — no PII sent
  • Twilio: SMS delivery for review requests
  • Resend: Email delivery for reports and review requests
  • Stripe: Payment processing — we never store card details
Your Rights

You have the right to:

  • Access: Request a copy of all data we hold about you or your business
  • Correction: Update or correct inaccurate information
  • Deletion: Request deletion of your data (subject to legal retention requirements)
  • Opt-out: Withdraw consent for review request communications at any time
  • Portability: Receive your data in a machine-readable format

To exercise these rights, contact us at [email protected]

Data Retention
  • Active subscription data: retained while your subscription is active
  • Cancelled accounts: data retained for 90 days, then deleted
  • Prospect/audit data: retained for 12 months after last interaction
  • Billing records: retained for 7 years per legal requirements
  • Competitor snapshots: cached for 90 days, then refreshed or purged
SMS & Email Communications

Review request messages are sent only with prior consent from the customer. Every SMS includes opt-out instructions ("Reply STOP to unsubscribe"). Every email includes an unsubscribe link.

We comply with TCPA (US), CAN-SPAM, and CASL (Canada) regulations.

Security

We protect your data with:

  • Encrypted connections (HTTPS/TLS)
  • JWT-based authentication with httpOnly, Secure cookies
  • Row-level database isolation for multi-tenant data
  • Rate limiting and CSRF protection on all endpoints
  • Structured audit logging of all data access
Contact

For privacy inquiries: [email protected]

Hyvlo — Chuluota, FL